Stockpile Mobile App
Stockpile is a new breed of broker that lets you invest by the dollar.
The mobile app we designed includes lessons, benchmarking and discovery to help novices grow into smart, strategic investors.
During this project, I participated in strategic direction, reviewed analytics, conducted user research, market research, internal and external audits, created an app map, user flows, prototypes, and visual design, and ran user testing.
Following the redesign and implementation of select new features below, mobile performance saw a 764% growth in monthly active users and a 5,083% growth in stock purchases (revenue generator), and received accolades in the Apple App Store.
